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Digital Marketing Industry Updates – July

Introducing New Features for Google Analytics 4 Google Analytics 4 recently received a couple of new features as a means to increase usability and allow its users to deep-dive into…

Are Microsoft Ads Effective? How Do They Complement Your Existing Search Marketing Strategy?

When it comes to “Search” or “Pay-per-click” usually the first thing that comes to mind is: Google! This goes for both advertising as well as organic search. When it comes…